Our client had newly acquired public house with the view to refurbish, rebrand and bring back a community feel to the historic pub. As apart of their strategy, we wanted to broadcast to the local community by advertising on local radio.
A full production process was created, from script writing, radio media procurement, audio production, including sourcing voice-over artists; providing them recognition and brand awareness. This campaign aired 4191 times, within a six month period.
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